The problem before we stepped in
People with skills, experience and ideas who lost their income, without the tools or capital to start again.
From an idea to an opportunity: turning skills and ideas into sources of income that help people rely on themselves.

People with skills, experience and ideas who lost their income, without the tools or capital to start again.
Over time, the question for us became not only “What does this person need today?” but also “What could help them tomorrow?”
That is where our focus on supporting people with skills, experience and ideas came from — helping them turn their abilities into productive projects and sources of income that help them rely on themselves.
Carts in the souk, a small salon and the tools of a trade turned into sources of income — support that became a beginning, not a dependency.





